GM's BrightDrop to open first dealerships this year
Some BrightDrop dealer locations will be outside of GM's existing network.
"We are not looking exclusively at existing General Motors dealers. What we are looking at is the very best of the commercial dealers out there," Scott Young, BrightDrop vice president of vehicle distribution, told reporters Thursday.
Outsourcing to non-GM dealers would mark a shift from GM's traditional commercial strategy. GM dealers facilitate sales of the automaker's existing gasoline-powered commercial vehicles.
BrightDrop is in talks with select dealers in California, Young said.
"From there we will grow that network, which is really focused on large fleets and delivery of goods and services across the U.S.," he said.
www.autonews.com
"We are not looking exclusively at existing General Motors dealers. What we are looking at is the very best of the commercial dealers out there," Scott Young, BrightDrop vice president of vehicle distribution, told reporters Thursday.
Outsourcing to non-GM dealers would mark a shift from GM's traditional commercial strategy. GM dealers facilitate sales of the automaker's existing gasoline-powered commercial vehicles.
BrightDrop is in talks with select dealers in California, Young said.
"From there we will grow that network, which is really focused on large fleets and delivery of goods and services across the U.S.," he said.
GM's BrightDrop to open first dealerships this year
Some of the stores may be outside of GM's existing dealer network. Outsourcing to non-GM dealers would mark a shift from GM's traditional commercial strategy.
www.autonews.com
